Mass Customization and Industrialization in Homebuilding

  • 2016

Mass Customization and Industrialization in Homebuilding

Author:
Jacob Matson
Abstract:

The paper covers how mass customization or creating processes where a product can be customized on an individual level can benefit the homebuilding industry. This is achieved by implementing lean processes, managing supply chains, and using manufacturing processes to reduce cycle times and waste. These areas have to incorporate the ability to be flexible to allow for the customization.